- 917.763.1265
- jaclyn@j2designnyc.com
For the Personal College Pathways website, I chose soft, modern, and calming tones to create a welcoming environment that helps reduce the stress often associated with the college admissions process. The design emphasizes clarity and ease of navigation, allowing users to feel supported every step of the way. The logo thoughtfully symbolizes the various pathways students take toward college, reinforcing the brand’s mission: helping students find where they truly belong. This project combines purposeful aesthetics with user-centered design to enhance the overall experience for students and families alike.

