- 917.763.1265
- jaclyn@j2designnyc.com
The redesign of Solel PMG was driven by a desire to better represent the company’s core values and industry focus. We retained the essential sun element in the logo to honor the brand’s origins, while introducing building imagery to visually convey the property management aspect of the business more clearly. To complete the transformation, we updated the typography to a sleek, modern font and refreshed the color scheme to be brighter and more contemporary. Alongside the logo update, we rebranded the entire website, crafting a modern and dynamic digital presence that enhances user experience and showcases Solel PMG’s dedication to innovation and professionalism.
Jason Alvarado brings extensive experience in web and email development, with deep proficiency in coding optimized HTML emails and integrating complex email service provider (ESP) platforms. Throughout his career, he has worked closely with corporate communications departments, marketing teams, and advertising agencies, gaining valuable insights that enable him to bridge the gap between technical requirements and project objectives.
Jason specializes in email development across major platforms, including Salesforce Marketing Cloud, Marketo, and MessageGears, ensuring campaigns are executed flawlessly and perform effectively. He has a strong understanding of CAN-SPAM compliance and best practices to ensure all email marketing campaigns meet legal standards and industry guidelines. His troubleshooting skills and technical knowledge empower him to resolve challenges and optimize email deliverability and design swiftly.
Known for his clear and efficient communication, Jason excels at translating complex technical details into actionable solutions, fostering seamless collaboration with clients, designers, and marketing teams. His combination of technical expertise and interpersonal skills makes him an invaluable asset to any project, driving successful outcomes through expert email development and strategic technical guidance.
Jaclyn Alvarado is an accomplished, award-winning graphic designer with over 22 years of experience specializing in print, email, and web design. Her extensive expertise and versatility in Adobe Creative Cloud tools, combined with a keen eye for detail, make her an indispensable member of our creative team.
Jaclyn holds a Bachelor of Fine Arts (BFA) degree from the prestigious School of Visual Arts. Her passion for illustration, drawing, and painting is clearly reflected across her diverse portfolio, which features high-quality editorial and web design projects.
Committed to continuous professional growth, Jaclyn recently completed a Google UX Design course to expand her skills in user experience design. Known for her meticulous approach and strong work ethic, she consistently transforms creative ideas into visually compelling and effective designs, greatly contributing to the success of client projects and our team’s overall excellence.
