Blog

A wealth of helpful articles and insights to guide you through the ever-evolving world of marketing and design. Discover the latest marketing strategies, industry trends, and practical tips for small businesses.

5 Tips for Social Media Marketing

5 Easy Tips to Streamline Your Social Media Marketing

You and your team – or even just you! – can create a stellar social media marketing plan by following a few important guidelines that can streamline your social media workload, reach your desired audience, and create an online presence that will support your business goals.

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7 Ways to Improve Your Email Marketing

Well, did you click through to read? Yes? Good! That was the point.
Today’s post is all about those little things you can do to nudge, push, and politely cajole potential and loyal customers into opening up those email marketing campaigns you and your design team have worked so hard on.

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5 Website Accessibility Fixes That Can Increase Your Reach

Making a website more accessible for some people means making it more accessible for all people and that expands the reach of your business. It’s also way less complicated than you might think to make your website accessible. Here are our favorite 5 ways to make your website more accessible to everyone.

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Adapting Your Business Marketing During COVID-19

It’s an understatement to say that times have changed since the last time we shared some business best practices, just before the COVID-19 pandemic began. And while some things have remained the same–the need for a stellar website, an eye-catching logo, and clear, straightforward communication come to mind–it’s now crucial to reassess the old way of doing things so your business can succeed in this new normal.

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How User Experience Can Transform Your Business

UX is the overall experience for the person using your site, and how easy, intuitive, or pleasing it is to use. But UX is not just about the experience for your potential customer. It’s also about growing your business by guiding customers to behave the way you want them to behave on your site.

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Our Top 5 Easy SEO Fixes

The internet is huge and always changing. The old rules of ranking near the top of search results are out the window in favor of new, more dynamic guidelines and recommendations. (Goodbye, metatags and hello, social media!) But fear not, whether you have an existing website or are just starting to design yours, you can optimize your website so your customers can find you.

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Marketing Tools Every Small Business Needs

Marketing Tools Every Small Business Needs

Not sure where to start? The right marketing materials can help you do all of those things (and more), so we put together this handy list of the top marketing items every small business needs. Think of this list as your starter toolkit that has the basic tools you need to make an impression on a potential new customer, tell them more about your business, and stand out from the crowd.

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