Well, did you click through to read? Yes? Good! That was the point. Today’s post is all about those little things you can do to nudge, push, and politely cajole potential and loyal customers into opening up those email marketing campaigns you and your design team have worked so hard on.Continue Reading
Making a website more accessible for some people means making it more accessible for all people and that expands the reach of your business. It’s also way less complicated than you might think to make your website accessible. Here are our favorite 5 ways to make your website more accessible to everyone.Continue Reading
It’s an understatement to say that times have changed since the last time we shared some business best practices, just before the COVID-19 pandemic began. And while some things have remained the same--the need for a stellar website, an eye-catching logo, and clear, straightforward communication come to mind--it’s now crucial to reassess the old way...Continue Reading
J2 Design NYC is the proud recipient of a 2020 GDUSA American Graphic Design Award for the design of the "Zap! Tap! Roar! Superheroes of Music" book.Continue Reading
UX is the overall experience for the person using your site, and how easy, intuitive, or pleasing it is to use. But UX is not just about the experience for your potential customer. It’s also about growing your business by guiding customers to behave the way you want them to behave on your site.Continue Reading
The internet is huge and always changing. The old rules of ranking near the top of search results are out the window in favor of new, more dynamic guidelines and recommendations. (Goodbye, metatags and hello, social media!) But fear not, whether you have an existing website or are just starting to design yours, you can...Continue Reading
Not sure where to start? The right marketing materials can help you do all of those things (and more), so we put together this handy list of the top marketing items every small business needs. Think of this list as your starter toolkit that has the basic tools you need to make an impression on...Continue Reading
As modern-day designers, there are plenty of tools at our disposal. We can sketch in a (paper) notebook or on an electronic tablet, code in HTML, CSS, PHP, and design sites on myriad platforms that each offer their own bells and whistles. After years of designing, tinkering, and serving our clients, however, we’ve come to...Continue Reading
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